QUOTE(Kris @ Oct 22 2006, 05:22 PM) [snapback]23332[/snapback]
This is new, trying to get get every last penny off of First Rail. They really are desperate.
Infratil are full of sh*t, Prestwick was profitbale until they stepped in. The company simply do not know the low cost European model, especially that of Ryanairs and low cost holiday companys. Things just aint the same as Australia where they get away with it.
PAX numbers down, FREIGHT numbers down .... everything is down apart from the cost which is UP!! Surely they can see the damage being caused.
As the owner of a private railway station Infratil is entitled to levy First Scotrail an access charge. Network Rail do it at certain stations, so why shouldn’t Infratil? A careful reading of the document shows that First Scotrail don’t dispute the principle of the charge, but merely the amount (which it seems Infratil have calculated using a method published by the ORR).
So I don’t think it’s "new" (station access charges have been around since the beginning of rail privatisation) and don’t think Infratil is “trying to get get every last penny off of First [Scot] Rail’ and I don’t think charging for use of an asset that others charge for makes Infratil "desperate". I’m happy, however, to be proved wrong on those points if someone can put up a decent fact-based argument.
I would say that passenger numbers are static rather than down (I admit there’s been the odd month recently with a decline of a handful of percent). But has anyone stopped to consider that this might not only be about charges? Passenger growth was high in previous years, fuelled mainly by Ryanair's growth. At that time, however, Ryanair's growth was mainly in the UK and continental Europe was only just warming to the ‘low cost European model’ (whatever that is, as a previous poster said). Things are different now and Germany, Spain, Italy etc are all proving fertile ground for Ryanair's growth (as Prestwick was in the earlier half of this decade).
Ryanair are going to put their planes where they think they can make the most money – irrespective of where people on here want them to put them. How much money do they make at Prestwick? – I’m sure no-one on here knows for a fact (or would be able to say if they did), but we can get an interesting insight from data published by the CAA earlier this week (see
here). Three points scream out:
- Prestwick has the second-lowest proportion of business passengers of the airports surveyed.
- Only 25% of Prestwick’s passengers had flown more than three times in the preceding year (the lowest in the survey)
- Prestwick has the lowest average passenger age of the airports surveyed.
That suggests that your typical Prestwick (and hence Ryanair at Prestwick) passenger is a young, extremely price-sensitive leisure traveller. I’m sure they’ll look up ryanair.com and decide to take a flight on a whim if they can go somewhere for £29.99 – if the price was £299.99 they probably wouldn’t go (they’re price-sensitive leisure passengers remember – they don't have to travel). Compare this to the businessperson who simply has to travel somewhere for a meeting, books his or her flight at a day’s notice and doesn’t think twice about paying £299.99.
Now if Prestwick's passengers are made up of 94% of the former and 6% of the latter, how much money do you really think Ryanair make out of Prestwick? Why should they continue to base planes at Prestwick when they can base them at East Midlands, Liverpool or somewhere in continental Europe and make more money? (and access a much larger catchment to boot).
The above is put much better in a post in the (sadly) now defunct ‘enplaned’ blog (see
here and scroll down to the 19th December post on Prestwick). The stalled passenger growth is a result of Ryanair's established routes maturing and them realising that they can make more money elsewhere rather than just a result of Infratil trying to charge more. Again, though, I’m happy to be proved wrong if someone can put up a decent fact-based argument.
As for the reduction in freight, the reason for that is clear: a dramatic reduction in the exports from Scotland’s electronics industry. How is that Infratil's fault?
As for putting their charges up, surely that has to be part of their strategy for making the airport profitable (which they say it isn't). I appreciate that another part of that strategy would be to get more passengers through the airport and that some of the practices mentioned earlier by ‘FlySun’ don’t seem to be helping. Perhaps I’m stating the obvious, but remember Infratil is a business, not a charity for providing more planes for people to photograph.